With the current Covid-19 pandemic happening, companies across the globe are facing a great depression.
It is only natural for the current surviving businesses to be fearful of their future, with the number of firms closing down and unemployment rates rising daily.
Lockdowns and restrictions have been set in place in different countries to help contain the spread of the virus. With Singapore going into a “silent lockdown”, our local F&B businesses are one of the many industries that are currently struggling to sustain.
“What’s the point in continuing to market during this restricted period if everyone’s encouraged to stay home?”
Continue reading ➞ 4 Easy Ways To Market Your F&B Business During COVID-19 In Singapore
Check out these tips on how to create content for social media advertising that will generate more conversions for your business.
Continue reading ➞ How To Create Effective Content For Facebook Ads [Video]
Social media is not a new tool for online marketing. Today, you will find that each major social media network has become a powerful marketing medium for promoting products, building audiences, and increasing sales.
Looking at the statistics, global investment in social media advertising is projected to increase from US$ 32 billion in 2017 to a whopping US$48 billion in 2021!
Before you get started (or continue) on your social media efforts, it is important to conduct a social media audit to better understand where your brand stands in the entire social media landscape.
Continue reading ➞ How To Do A QUICK Social Media Audit [Download Free Template]
Besides the entire nation going crazy over the current durian season phase which I have yet to try, here are some pop-up activities that you can spend your free time at before you head for more durians!
Keepers Playground of Infinite Happiness happening at the National Design Centre
This event is about bringing the local arts community together to share their passion through pop-ups, installations, workshops, food and other various activities.
Having been engaged by Funan to invite Key Opinion Leaders (aka Influencers) to their booth, my Co-founder and I had the privilege of attending the pre-event one day before the official opening.
Continue reading ➞ Instagrammable Spots at Keepers Playground of Infinite Happiness