Category: Tips & Tricks

Successful advertising campaigns have the ability to evoke strong feelings and remain in our minds for a long period, potentially affecting our purchasing decisions. Especially with today’s campaigns becoming very innovative and profitable since marketers have access to a growing variety of emerging channels and technologies. The creative team’s aptitude for piquing the attention of […]

More than just a photo-sharing site, Instagram has evolved into a social network that businesses and brands are hopping on for outreach and to engage with their fans. With as much as 2,000 million monthly active users worldwide, it should come as no surprise that Instagram is rapidly rolling out new features that businesses can […]

Being one of the most popular social media platforms around the world, Instagram is basically the goldmine for marketers, businesses, and entrepreneurs. Over the past decade, Instagram has evolved from just users sharing heavily-filtered photos to Instagram Live, Advertisement, Stories, and Reels. Instagram engagement goes way deeper and it’s not always just about the followers […]

Looking back, we can see the evolution of design. People respond to the ever-changing design styles, constantly on the lookout for something new and exciting. Whether you’re a company, an influencer, or a content creator, you constantly want to stand out. A big part of the design evolution involves visual elements and how you use […]

Over the past 2 years, the Covid-19 pandemic has, undoubtedly, upended the retail industry, caused uncertainty for the future of the in-store experience and left retailers scrambling to effectively serve consumers and navigate through the new trading landscape. Digital marketing and social media have then become the next omni-channels to create a distinctive customer experience. […]

Instagram is constantly surprising us. Nearly every week, Instagram introduces new features and keeping up with what’s fresh can be difficult right now more than ever. We all know that keeping up with updates on social media platforms is essential especially if you work in social media marketing, which is why we’ve created this handy […]

Want to see results in your Social Media Marketing efforts for 2020? Avoid these 20 common mistakes that I made to market my business.

Super easy and simple tips to increase Social Media presence to get more followers and awareness for your brand.

All you need to know on Influencer Marketing for the Singapore market. What is it, How to execute, Who to engage and Where to find them.

How marketing leaders are adapting to the new normal in 2021: Strategies, Tips, Hacks to social media marketing trends.